Category: Digital Media Buying

Get Real…Real Time Marketing

It’s not just athletes bringing their A-game on Super Bowl Sunday.  The Big Game is also the one time of year when brands bring their

What Your Campaign May Be Missing

You’ve identified your target audience.  Your message has been worked, reworked, and worked again.  The creative is perfect.  You know exactly what media channels are

Does Twitter effect TV Ratings?

Some do it while watching “Game of Thrones.” Others do it while watching “Real Housewives.” More than 80% of smartphone and tablet users surveyed admitted

Social Media Is Like A Holiday Party

Social media and holiday parties have quite a few things in common.  Both provide opportunities to connect with prospects or company outside the traditional setting.

Give Thanks for Added-Value

‘Tis the season for a bit of bargain shopping.  Who doesn’t love getting a little something extra when they make a purchase?  Media buyers are

4 Resources that Make SEO Super Easy

Between backlinks and alt tags, metadata and H1s, search engine optimization can get pretty complicated.  Seriously, which update is Google on now the Penguin, the